App install clipping that earns real-user reach, not bot-padded view counts.
Paid UA cost has roughly doubled in two years and raw-view clip mills push install-attribution noise that ad ops has to clean up later. FORKOFF runs consumer-app clipping as managed campaigns priced per qualified view, so a $5K sandbox produces verifiable clipper reach in your buyer geos. Installs are downstream and depend on creative + product fit. we promise the qualified denominator that feeds your MMP, not an install-lift number we can't honestly own.
Agencies sell effort. Marketplaces sell volume. FORKOFF sells qualified outcomes.
FORKOFF vs the alternative.
| Feature | FORKOFF Clippingoperator-grade | Generic alternativethe rest of the market |
|---|---|---|
| Attribution model fit | Feeds your existing MMP (AppsFlyer, Adjust, Branch). per-clip QV exports map to organic uplift studies. ▸ MMP-friendly | Raw-view counts that don't reconcile against MMP install records. |
| Pricing denominator | $0.003 per qualified view (CPQV). filtered traffic logged, not billed. | Raw CPM or flat clipper fee; no qualification gate. |
| Creative routing | Clippers briefed on App Store + Play Store creative rules and category compliance. | Generic short-form templates; brand-side cleanup later. |
| Geo targeting | Tier-1 install markets (US, UK, DE, CA, AU, FR) locked at brief acceptance. | Open marketplace; geo is clipper-self-tag. |
| Audit + finance | Per-view ledger with reason codes. CSV/JSON export for ad-ops review. | Dashboard counts only. |
How much will your campaign cost?
Enter geos, platforms, and budget. We compute an estimate from the FORKOFF qualification model. calibrated against the 12M+ qualified views already on the ledger.
The estimate is a model, not a quote. We send a real one within 24 hours.
Frequently asked
A view that passes four checks set by the campaign brief: watch duration, policy compliance, geo consistency, and traffic validity. If any layer rejects it, the view is logged with a reason code and excluded from both spend and payout.
No. FORKOFF feeds your MMP. The qualified-view ledger is a reach denominator, not an install-attribution layer. Ad ops correlates QV exports against AppsFlyer or Adjust install records to size the organic uplift from clipping. We never claim to own install attribution end-to-end. that's MMP territory.
Yes. Briefs ship with category-specific creative guidance. iOS App Store policy on financial-incentive language, Play Store policy on health and dating categories, ASO-friendly hooks that match your store listing. Clippers who break category policy on prior briefs are deprioritised.
Clipping drives top-of-funnel branded search. ASO converts that branded search into installs. The qualified-view ledger shows which geos are receiving real watch-through reach, so the ASO team can prioritise localised store listings in the same markets the brief is routing to.
Default routing covers US, UK, DE, CA, AU, FR for premium-priced consumer apps. We also route to JP and KR for select gaming-mobile and AI consumer briefs. Tier-2 expansion (BR, MX, IN, ID) runs on request when LTV economics justify the lower-CPM markets.
Yes. Finance and health briefs run with stricter creative policy (no medical claims, no return guarantees, no testimonial fabrications). Sanctioned-region exclusions are locked at brief acceptance. The per-view ledger gives finance and compliance a paper trail they can review before scaling spend.
It stacks. Organic clipping reach compounds with paid UA when both are running against the same brief. Clients typically run a 70/30 paid/organic split during launch, then re-balance based on which lane is qualifying better against the buyer ICP. We never recommend cutting paid UA on the strength of clip reach alone.
At $0.003 CPQV, a $5K sandbox is roughly 1.6M qualified views routed to your install-target geos. You see the legitimacy rate, geo mix, and per-clip watch-time before deciding whether to scale. Raw views logged outside the qualification gate are tracked but not billed.
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Run a $500 sandbox.
14 days. Paid only on qualified views. Audit-ready ledger from day one.