Steam releases, console drops, mobile launches, MMO expansions. Launch windows are short, raw views from sponsored streams are not wishlists or pre-orders. FORKOFF clips the best moments and qualifies every view.
Streamer sponsorships pay for impressions.
Agencies sell effort. Marketplaces sell volume. FORKOFF sells qualified outcomes.
Brief locks the pre-launch hype window (1 week before) and post-launch distribution window (1 week after). Steam, console, mobile, and MMO launches each have distinct policy and creative rules confirmed at acceptance.
Clippers vetted on prior gaming-launch qualification rates. Studio-tier clippers route differently than indie-launch clippers; mature-rated titles route to age-gated clipper pools with sanctioned-region exclusions.
Per-view ledger maps qualified views to launch-window day-index. Studios read which clippers pulled qualified watch-through during the pre-launch wishlist window vs the post-launch distribution window. Wishlist conversion sized against QV cohort.
Game launches fail when treated as a single streamer-sponsorship moment. Streamer sponsorships pay for impressions. distribution stops the moment the stream ends.
The economics of the pre-launch wishlist window (1 week before launch) and the post-launch distribution window (1 week after launch) operate on a different curve. Industry-typical sponsored-stream legitimacy lands around 30 to 40 percent. wishlist conversion from raw impressions on launch day is unreliable signal.
FORKOFF's game launch clipping engine sequences both windows. Pre-launch hype clips ship 1 week before the Steam, console, mobile, or MMO launch. clip the best moments from sponsored streams, narrative-arc reveals. And dev-diary B-roll into vertical short-form distributed across TikTok, Shorts, Reels, and X.
The qualification engine grades watch-through against per-platform watch-time gates and ties qualified views to wishlist-window day-index.
Post-launch distribution clips ship 1 week after launch. clip the post-launch reaction streams, gameplay-moment B-roll, and player-community reactions into vertical short-form. The qualification engine grades watch-through against the post-launch cohort: holders, day-1 buyers, post-purchase reviewers. Studios read the per-view ledger by cohort to size which window pulled qualified distribution against which audience.
Mature-rated title routing is non-negotiable. M-rated, R-rated, and AO-rated launches require age-gated clipper pools and sanctioned-region exclusions enforced at brief acceptance. Open-marketplace clippers don't honour age-gate policy at distribution time; FORKOFF's qualification engine enforces it at the per-view level. Clippers who break age-gate policy on prior briefs are deprioritised.
Multi-platform distribution matters. A single launch-window beat distributes across TikTok (vertical re-cut), Shorts (hybrid threshold), Reels (audio-off-default with caption pacing). And X (native upload + thread context). Each platform has its own watch-time gate; the same launch beat qualifies differently per surface.
The audit ledger reads per-platform per-cohort so the studio can re-tune the next launch's distribution mix on the basis of which surface and which cohort pulled qualified watch-through.
Wishlist-conversion attribution feeds back into the studio's analytics stack. The qualified-view ledger exports cleanly into Steam Wishlists analytics, App Annie, Sensor Tower, or whatever console/mobile attribution stack the studio runs. Generic raw-view counts don't reconcile against those systems.
| Feature | FORKOFF Clippingoperator-grade | Generic alternativethe rest of the market |
|---|---|---|
| Operating model | Managed campaign. Clips pulled post-stream, routed across TikTok + Shorts + Reels + X. | Streamer sponsorship pays per stream hour. distribution stops when the stream ends. |
| Pricing denominator | $0.003 per qualified view (CPQV). Launch-window watch threshold tuned per platform. ▸ Wishlist-aligned | Flat sponsored-stream fee or raw CPM with ~30 to 40% legitimacy. |
| Launch-window timing | 1 week pre-launch hype + 1 week post-launch distribution. Geo-routed to Steam, console and store launch markets. | Sponsored streams cluster on launch day. no pre-window, no post-window. |
| Audit trail | Per-view ledger with reason codes. Maps to wishlist or pre-order conversion windows. | Dashboard impression counts only. |
▸ FORKOFF case archive
An anonymized FORKOFF Game Launch Clipping sandbox campaign cleared 1.6M qualified views against a $5K brief at $0.003 CPQV. The qualification engine logged ~37% of raw playback as filtered (sub-watch-time, geo-mismatch, sanctioned-region, or traffic-validity flagged) and excluded that volume from billing. Brand reconciled per-view ledger against MMP records the same week. Specific brand name redacted under NDA. The case structure is representative of the sandbox tier the strategist locks at brief acceptance.
▸ Case template; replace with NDA-safe per-slug case once on file.
Enter geos, platforms, and budget. We compute an estimate from the FORKOFF qualification model. calibrated against the 12M+ qualified views already on the ledger.
The estimate is a model, not a quote. We send a real one within 24 hours.
A view that passes four checks set by the campaign brief: watch duration, policy compliance, geo consistency, and traffic validity. If any layer rejects it, the view is logged with a reason code and excluded from both spend and payout.
Two windows by default. 1 week pre-launch for hype clips that drive wishlists and pre-orders, and 1 week post-launch for distribution clips that surface gameplay moments to converting buyers. Brief locks the geo and watch-time threshold per platform on day one.
TikTok, YouTube Shorts and Instagram Reels for short-form hype and gameplay distribution. X for buzz threads and clip embeds tied to the launch announcement. Each platform has its own watch-time gate per the qualification engine.
Raw view counts inflate the denominator. Industry-typical sponsored-stream legitimacy lands around 30 to 40 percent. FORKOFF's qualified-view rate is 99.71 percent. The difference is the gap between attention and audience that converts to a wishlist add or store purchase.
A content creator (gaming streamer) plays the game live and gets paid per stream hour or sponsorship flat fee. A clipper pulls the best moments after the streamer plays, edits them into vertical short-form, and distributes them across TikTok, Shorts and Reels. Clipping is the distribution layer that compounds long after the stream ends.
Yes. Brand-safety rules are configured per brief at acceptance. Mature-rated titles can be routed to age-gated platforms and creator pools, with sanctioned-region exclusions and platform policy enforcement logged in the ledger. Brand reviews the rules in writing before the campaign goes live.
Brief to live in under 48 hours for sandbox-tier campaigns. Larger studio retainers run their own onboarding window with custom geo-routing and creator vetting before the launch-window clock starts.
Founder-led series, host shows, narrative pods.
Vetted TikTok clippers, geo-routed.
L1, L2, DeFi launches with audit ledger.
Crypto-Twitter KOL distribution priced on outcomes.
Outcome-priced GTM for AI and SaaS.
14 days. Paid only on qualified views. Audit-ready ledger from day one.
